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DataManager AI: Coming to NAB

We're excited to launch DataManager AI-an edge-based, intelligent, unified media inter-storage management solution for diverse enterprise data.

Today's data is everywhere-scattered across clouds, local storage silos, and heterogeneous operating systems, formats, and file systems. DataManager AI automates management of all your data silos, providing uniform access.

DataManager AI transforms how you interact with your data:

  • Intelligence
    Auto detect faces, scenes, chapters, and extract insights using speech-to-text and OCR.
  • Semantic search
    Use natural language queries with AI agents to find exactly what you're looking for in scenes and timelines.
  • Adobe Premiere Pro Panel
    Post-production teams can search, access, and manage assets directly in Adobe Premiere Pro, while AI delivers smart recommendations.
  • Unified data space
    Seamlessly connect and manage data across edge and in clouds, including all major file systems, S3, tape, and offline data.
  • Workflow automation
    Set it once, and let DataManager AI handle repetitive tasks-like multi-sync - on your schedule.
  • Access anywhere, including mobile
    Seamlessly upload, download, access, and manage data from phones and drones-like Google Drive or Apple iCloud access.

nab 2026

Popular Use Cases:
  • Post-Production Teams: Find people, scenes, dialogues, or chapters in Adobe Premiere Pro-no more hunting through filenames.
  • City Hearings and Meetings: Instantly search hearings, summaries, and transcripts, and play them back on timelines.
  • Freelancers & Remote Workflows: Speed up uploads, downloads, reviews, and approvals.
  • Archivists: Automatically organize and preserve historical media for easy access with a secure air gap (offline).

Why it matters

DataManager AI isn't just another tool-it's a centralized intelligence layer for hybrid, heterogeneous storage. It simplifies data access of fragmented data silos, accelerates workflows, and unlocks the full value of your "dark" data - especially for fast-paced creative teams and large scale archives.

Paired with Apace gStor, you get a turnkey, budget-friendly media AI solution - no worries of cost overruns of tokens, egress, or cloud storage.

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